Items where Author is "Layna, Inzahra Alfadilatul"
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Layna, Inzahra Alfadilatul and Hidayat, Anas (2023) The Role of Brand Love in Mediating the Effect of Brand Experience on Brand Loyalty and Willingness to Pay for Green Skincare Products in Indonesia. Journal of Economics, Management and Trade, 29 (10). pp. 50-58. ISSN 2456-9216